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AdTechGod
AdTech Explained
MarketectureMedia (About, Ads)
Outside privacy and regulatory counsel to premium adtech/martech companies and primary analyst at the Chapell Report, a monthly research report.
Apr 1, 2026
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11 min read
Yes. And they're the future of the ads space. Here's why.
Mar 18, 2026
9 min read
Honoring user choice shouldn't be so hard
Mar 4, 2026
Robots won't fix what's wrong in the ads space without help.
Feb 18, 2026
Unless someone figures out what to do about Google
Feb 4, 2026
If Big Tech is the problem, is CalPrivacy the solution?
Jan 28, 2026
8 min read
It's the End of the World as We Know It (So Let's Talk Fines)
Jan 14, 2026
10 min read
8 observations about the Texas AG privacy lawsuits
Dec 17, 2025
Just getting by or doing nothing is very 2019
Dec 3, 2025
Round and round - I knew right from the beginning, that you would end up winning.
Nov 19, 2025
Suddenly Europe only cares about privacy a little bit(?)
Nov 5, 2025
It's the last days of the Wild West for CTV
Oct 22, 2025
The future of ad tech privacy in a post-Sandbox world
Oct 8, 2025
Will Cloudflare's scarecrow save publishers from AI?
Sep 17, 2025
How Google could use the RTB Control to burn down RTB
Sep 3, 2025
Apparently, the reports of a Google breakup were... premature
Aug 20, 2025
12 min read
Max Schrems' NOYB provides an emphatic "no." But are they in a position to evaluate publisher economic models?
Aug 6, 2025
An argument against viewing AI as the new wild west for audience targeting
Jul 23, 2025
OR is AI simply masking the underlying problems in the ads space?
Jul 9, 2025
Quick regulatory brain dump before heading off to the beach
Jun 25, 2025
Sundar says: Read my lips - no new Sandbox Commitments(?)
Jun 18, 2025
So much - yet so little - going on across the pond
Jun 11, 2025
Once a first-party, always a first-party?
Jun 4, 2025
Keeping up with Google's search antitrust trial
May 28, 2025
How stubbornness might undermine competition
May 21, 2025
A ten year ban on state AI rules would change everything
